Joshua Stevens

I’m a designer based in Naarm specialising in digital with a passion for purposeful design and creating meaningful user experiences.







ClientProject

Grill’d

 Marketing & BAU Assets
In my role at Grill’d, I worked closely with the digital and marketing teams to design and deliver creative across all facets of the business such as large scale campaigns, customer loyalty comms, promotions, product and restaurant launches, internal comms and BAU assets.

In addition, I collaborated with the social team to develop a branded meme style for quick turnaround content that spoke to trends in internet culture. The engagement rate for meme style content I researched and produced for Instagram performed 35% above the target for the social team (5.71% ER vs 4% ER KPI).

Deliverables:

Ideation/concept development
Web and app content
Social media content
Figma design library build and management
UX/UI design
Journey Mapping
Print as required
Image 1: Various digital banners for BAU, promotions and campaigns
Image 2: Various social  assets for BAU, promotions and campaigns
Image 3 & 4: Product menu and Relish pages on website
Landing PagesThe creative team was responsible for populating the website and creating new landing pages for promotions and campaigns. With the rebrand, Grill’d also built a new website which I was tasked with updating several exisiting pages. 

This involved reviewing all the old content on the page with relevant departments and revising where required to opitmise the experience for the user and make sure content, brand messaging and imagery was consistent across all touchpoints. Previous project 

CV, LinkedIn & Email
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